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Advertising or Publicity is one of the key activities in every business. It is equally important as producing something using raw material, or as capital, manpower, planning, organizing etc. Publicising the products or services that the business offers to the targeted customers is called advertising. It is integral part of marketing, and an essential precondition for selling. This is an area Mynaukri.net has spent much time investigating. Advertising something in a country with vast population requires organizing and applying human skill and talent and technology backed media. Advertising companies use multifaceted talents to carry out successful campaigns. With the development of electronic media, advertising has grown as an organized industry, offering a lot of employment opportunities. 

MUDRA COMMUNICATIONS
Mudra Communications is one of the largest advertising agencies of India. Some of the memorable catchlines like 'Only Vimal', 'I love you Rasna', 'The Mint with a Hole', 'My Daddy Strongest', 'Kar lo duniya mutthi mein' have been Mudra's babies. Presently it is handling about 125 clients. As a potential employer, Mudra Communications believe in creative freedom of the employee. At the same time, Mudra Communications is about creative individuals who gel as team.

• Mudra Communications offers Optimum Media Solutions for the clients, which include managing the whole of advertising campaign for the clients. It includes conceptualization and planning. This division offers planner jobs, copywriter jobs, visualizer job opportunities.
  
• The films division of Mudra Communications, Tantra Films, specialize in the production of films in advertisements as well as corporate presentations. Opportunities in this field include creative art director vacancies, animator jobs, multimedia expert jobs, web developer, etc.
  
• Mudra Videotec, the television arm of Mudra Communications that specializes in the production of television programmes generates opportunities such as photographer jobs, TV producers, creative director, etc.
  
• Mudra Marketing Services that specialize in offering specialized marketing services and building a brand image for the product generate opportunities for marketing professionals.

MICA (MUDRA INSTITUTE OF COMMUNICATION)

MICA or Mudra Institute of Communication, Ahmedabad, aims at developing marketing communication management skills in its students. The premise of marketing rests on the effectiveness of the communication skills. Marketing is about convincing the other person about the value of your product and MICA believes in imparting integrated marketing communication management skills.

MICA has openings for Research academics and Academic Assistants for people with at least a post graduate degree in Social Sciences. MICA offers excellent opportunities for the academically inclined, who would like to enhance their pedagogical skills.
There are ample Advertising Jobs in India and abroad. Advertising Job opportunities include that of account planner, executive, copywriter, visualizer, creative art director, animator, multimedia expert, photographer, printer, TV producer, media planner, web developer, web planner, and marketing professional. Those who are qualified in Commercial Art have great opportunities. MBAs can also play a significant role in client servicing. However, individual creativity and ability for innovation count more than academic degrees. The advertising industry always has a perennial demand of talent. In order to succeed in the advertising area, one has to have competency laced with diverse talents. The copywriter, the visualizer, the art director, and the studio technician have to work in tandem, as the ultimate objective of a good advertisement is to build a strong bond between the product and the consumer. However, the backbone of the advertising industry is the ad agency, though the nutrients come from the advertiser.

Mynaukri.net has provided the below listings to better serve your search.